TV Commercials & Infomercials
Our goal is to constantly deliver engaging and compelling digital media productions regardless of the budget. We work with some of the best talent in the business of filmmaking. Based on the project requirements and budget we engage the right team of technicians to execute the production. Our writers, directors and technicians have created some of the finest TV commercials, infomercials and documentaries for Indian and International audience.
Here are some of the reasons why infomercials are as effective as they are, even if you don’t realize it:
1. Infomercials are usually presented by popular personalities who already have a fan base or following.
2. They are a kind of direct response marketing. Their goal is to entice viewers about a product and convince them to purchase it.
3. They are more versatile in terms of creativity.
4. Because they are aired during off-peak hours, they cater to a certain type of audience.
5. Products from infomercials can be bought in the comfort of someone’s home just by calling.
6. Products sold in infomercials are endorsed by doctors, field experts, celebrities and other influencers.
7. They are convincing because there are people giving testimonials about how effective the product or service is.
8. They can tie multiple products or services in one production.
Even if the products or services that are offered do not appeal to an audience right away, they still end up watching an infomercial solely on the basis of the person presenting it and the other people in the testimonials.